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Why Banks and Credit Unions Need to Switch to Google Analytics 4 Before July 2023

May 6, 2023 MKTGBANKS Comments Off

Universal Analytics, the go-to web analytics tool for financial institutions, is set to retire on July 1, 2023. In its place, Google Analytics 4 (GA4) offers a stronger analytics experience with the flexibility to measure various types of data. […]

Real-Time Analytics – A Marketer’s Guide to Real-Time reporting features in Google Analytics

September 1, 2018 MKTGBANKS Comments Off

Google’s real-time analytics are probably some of the most useful yet overlooked features available to Google Analytics users. […]

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Why Banks and Credit Unions Need to Switch to Google Analytics 4 Before July 2023

Real-Time Analytics – A Marketer’s Guide to Real-Time reporting features in Google Analytics

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